Category Archives: Music Marketing

Apple Music – Claim Your Artist’s Page And Other Smart Tips

Today is June 30 and APPLE MUSIC has now officially been launched. If you are an independent artist or small label owner, today is the day to not only download the app and test run Apple Music but also to …

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Moontraxx at jazzahead 2015 in Bremen

The German Jazz convention jazzahead has become one of the most important events in the European jazz calendar. It’s a unique combination of festival, showcase, exhibition and symposium. Held annually in April in the Hanseatic city of Bremen, a centre of prominent historical …

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How Many mp3s Do You Have To Sell To Pay Your Rent?

This is a great chart. It shows in general how little money is actually made selling music files or mp3s. In detail it illustrates that a song needs at least a million streams (and probably many more) for artists to …

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Rumblefish and ‘False’ Copyright Claims on YouTube ~ An Open Letter

Despite having disputed their actions, the music licensing company Rumblefish has stubbornly been claiming the copyright to some of our songs uploaded on YouTube. Hopefully this very annoying problem will soon be resolved. Here is our email to YouTube’s copyright …

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Moontraxx presents: Ipanema Lounge Project. A Tribute to Antônio Carlos Jobim

* * * NOW AVAILABLE FOR JAZZ BOOKINGS! * * * Moontraxx presents: The authentic, sophisticated and hand-made music of the ‘Ipanema Lounge Project’! It will transport you to the contemporary bars and lounges of urban metropolis’ where Brazilian music …

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Is Facebook getting “Too Hard to Handle”? The Musician’s Guide to Private and Public Profiles.

Are you a musician who has “accidentally” used his/her private Facebook page as a semi public one? Is Facebook generally starting to drive you crazy? Have you reached your allowed maximum number of friends? Are you being tagged in pictures …

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Facebook and Spotify = Good News for Indie Artists?

Yesterday at the f8 tech conference in San Francisco, Spotify’s CEO Daniel Ek was on-stage and shared some interesting statistics about Spotify users that have connected with their Facebook account, like the online magazine Mashable reports: According to Ek, Spotify users …

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Facebook’s New Layout. “I’m Not In Love…”

“…or is this just a silly phase we’re going through?”, like the band 10cc sang. Have you been wondering why you have been feeling so little love towards the changes Facebook has been rolling out? It seems a little paradoxical that …

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Moontraxx. Who, Why and What?

Moontraxx is a girl! During the last twenty years, I have continuously had contact with various niches of the music business and industry, whether indirectly through other artists or by being engaged in many artistic ventures myself. One of my first …

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Are You Too Cheap? Thoughts on Free Music.

As a songwriter and label owner I find it actually quite depressing to read that Facebook is planning to offer music “for free”. There is no mention of music being streamed like on Pandora or on the traditional radio where …

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Google Chrome’s Music+ ~ Are You An Indie Artist or A Second Class Artist?

I subscribe to a couple of online newspapers, webzines and newsletters. Mashable, is one of them, an American news website and blog whose primary focus is social media news and developments. Yesterday morning, one headline especially caught my attention: “Facebook gets …

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Will QR Codes Help CD Sales At Concerts?

Have you ever missed a CD sale because you can only take cash or cheques? I bet you have! We have, most musicians and indie labels have. But fear no more, since the advent of smart phones, mobile and extremely …

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